Our Story — Since August 2004
Built to Serve Clients,
Not Carriers
ALLCHOICE Insurance was founded in Greensboro on August 4, 2004 by Jack Wingate, a former captive agent who wanted to build an insurance agency that cared more about its customers than its insurance carriers. More than twenty years and seven offices later, that is still the job.
Where it started
Why Our Founder Walked Away From the Captive System
Before ALLCHOICE, our founder, Jack Wingate, worked as a captive insurance agent for a North Carolina-based carrier. A captive agent can sell only one company's policies. When that company's price went up, or it didn't want a particular home, car, or business, the agent had nothing else to offer. The client lost out, and the agent could only watch.
Jack decided his clients deserved better, and that meant becoming independent. After months of research into carrier financial strength, claims reputation, and service, he secured contracts with a core group of insurance carriers. That core group has not changed to this day. Over the years we've added carriers for specialty and hard-to-place risks, and today we represent 20+ personal and commercial carriers.
Some things have changed. The agency has grown from one Greensboro office to seven across North Carolina. The founding principles have not: unparalleled service, competitive pricing, and financially stable carriers.
Milestones
ALLCHOICE Insurance Through the Years
From the Founder's Desk
A Letter From Jack Wingate
Dear Friends,
Welcome, and thank you for taking a few minutes to get to know us. I'm Jack Wingate, founder and CEO of ALLCHOICE Insurance.
I started my career as a captive agent, able to offer my clients one company's products and one company's prices. When that company wasn't the right fit, my clients lost out, and I couldn't do anything about it. In 2004 I founded ALLCHOICE in Greensboro as an independent agency so that would never happen again. Today we serve thousands of families and businesses from seven offices across North Carolina, with more than 20 carriers to choose from.
We're proud to have been named IIANC Agent of the Year, and I'm honored to serve as Chairman of the Board of the Independent Insurance Agents of North Carolina for 2026–2027. But I know awards aren't why you're here. Insurance isn't something anyone wakes up excited about. Our clients come to us for one of three reasons:
Cost. You feel you're paying more than you should. We make sure you're getting real value for your hard-earned money.
Service. You've dealt with slow responses, no personal attention, or feeling like a small cog in a corporate machine. You want an agency that gets things done, and gets them done your way.
Coverage. The worst one: you had a claim, and it wasn't covered the way you expected. When you needed your insurance most, it let you down.
Everything we do answers those three concerns, guided by three words: Serve, Educate, Protect.
Serve. Great service is the baseline, and we take it further. Reach us however you prefer: our online Service Center, our mobile app, or a friendly voice on the phone. We'll keep you updated by text and email, so you always know where things stand.
Educate. This is where we shine. Overpaying usually comes from not understanding your coverage. We get to know you, your risks, and your goals, then explain what your coverage really does, in plain English.
Protect. Protection comes before price. Our goal isn't just to save you money. It's to make sure you're properly covered when it matters most.
We may not be the right choice for everyone. But if you want an agency that's dedicated to real service, honest education, and the right protection, we're here for you. Call us, schedule a time, or send your information online, and we'll do the heavy lifting.
Sincerely,
Jack WingateFounder & CEO · ALLCHOICE Insurance
What hasn't changed
The Founding Principles, Twenty-Plus Years Later
FAQ
Questions About ALLCHOICE's History
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